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Shop Your Way(SM) Introduces New Rewards Partners Offering Members More Points at More Places

BURGER KING®, Groupon®, Avis Car Rental®, Hearst Magazines and Others Join Shop Your Way's Expanding Partners Program

HOFFMAN ESTATES, Ill., July 10, 2014 /PRNewswire/ --ÌýShop Your Way, a free membership program and social shopping community with tens of millions of members, has announced a major expansion of its rewards program with the addition of more than 50 brand-name partners. Once the exclusive membership program of Sears®, Kmart® and Lands' End, Shop Your Way has expanded to include more partners in more categories, making it possible for members to earn rewards through more places than ever.

"Members are already shopping for many of these products and services and now they can be rewarded for it," said Eric Jaffe, senior vice president of Shop Your Way. "Our goal is to make it easy to earn rewards wherever you shop, and our growing partner network shows we are poised to deliver."

include BURGER KING® restaurants, Groupon, Avis Car Rental, Hearst Magazines, Budget®, 1-800-FLOWERS®, Red Envelope, LifeLock®, ScoreBig, and Shoney's. Examples of everyday discounts and rewards include $25-$50 in points back on services; up to 10 percent back in points on events and entertainment tickets; and two-percent or more in points at thousands of restaurants.

Partners also frequently present limited-time member promotions, above their regular offers. For example, BURGER KING® restaurants just launched a limited-time "Burger Back" promotion that gives members up to $10 ($12 for VIPs) in Shop Your Way points on one BURGER KING® restaurant purchase using their eligible Visa or MasterCard (through July 31, 2014, may only be redeemed once per member).

"It's like getting one entire Burger King meal back in free points," Jaffe said.

BURGER KING® restaurants are among the partners contributing to Shop Your Way's expanded rewards offering via the Card Link program; members register their eligible Visa® or MasterCard® debit or credit cards one time, then automatically earn points every time they make a qualifying purchase with a participating partner. Rewards earned from either program can then be redeemed on millions of products at

"At Burger King, we're always looking for new ways to deliver value to our customers," said Samuel Heath, Director of Market Intelligence at Burger King. "Partnering with Shop Your Way makes it even easier to choose Burger King. It's 'great fire-grilled burgers – with a bonus.'"

Additional opportunities for members to save and earn include: ÌýGroupon – Members simply purchase any Groupon deal featured on – including all of the same localized offers they're accustomed to seeing – and they'll automatically receive five percent back in Shop Your Way points; and Hearst Magazines, which is offering specially-priced one-year subscriptions to popular magazines like Good Housekeeping, Woman's Day, Cosmopolitan, Esquire, and Car & Driver and more at . Plus, members earn 4,999 points ($4.99) for each subscription purchased.

Visit to see the complete list of Shop Your Way partners and to learn more about partner rewards. The channel on YouTube also features an overview of the partners program.Ìý

About Shop Your Way

Shop Your Way is a free social shopping destination and rewards program offering millions of products, personalized services, and advice. Through a network of retail partners and service providers, members can shop, compare, purchase items and earn points to use on future purchases. Members also enjoy special pricing, exclusive sales, events, access to celebrity brands and sweepstakes.ÌýAnd through the unique social community on shopyourway.com members can research and browse products, create wish lists, poll friends and family and even get advice from experts to help choose the products and services that best meet their needs.

There is no minimum purchase required for Shop Your Way members to redeem points and points can be used toward purchases across countless product categories. Download the freeÌýÌýavailable on iTunes or Google Play.

About Sears Holdings Corporation

Sears Holdings Corporation (NASDAQ: SHLD) is a leading integrated retailer focused on seamlessly connecting the digital and physical shopping experiences to serve our members – wherever, whenever and however they want to shop.ÌýSears Holdings is home toÌýtm, a social shopping platform offering members rewards for shopping at Sears and Kmart as well as with other retail partners across categories important to them. The company operates through its subsidiaries, includingÌý, Roebuck and Co. andÌýÌýCorporation, with more than 2,350 full-line and specialty retail stores inÌýthe United StatesÌýandÌýCanada. For more information, visit .

MEDIA CONTACTS:


Brian Hanover

Susan Wassel

Sears Holdings

Zeno Group for Sears

847-286-6080

312-527-2SHC (2742)

Brian.Hanover@searshc.com

Susan.Wassel@zenogroup.com

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SOURCE Sears Holdings Corporation








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