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Sears Kicks Off the Holiday Shopping Season With Unbeatable Doorbusters and Black Friday Deals

Shoppers Find The Best in Holiday Savings With Storewide Savings and Layaway

Sears fulfills holiday wish lists on Black Friday and all season long by making gift giving even easier with unbeatable deals on the best brands. From home electronics and kitchen & housewares to jewelry and apparel, shoppers find the best selection and value for their holiday shopping needs. Shoppers can also take advantage of Sears' layaway for the holidays, enabling them to reserve great merchandise, pay in installments and pick up the items just in time for the holidays.

"Sears continues to be dependable by offering unbeatable deals and great merchandise for Black Friday and throughout the holidays," said Don Hamblen, Sears' chief marketing officer. "From our exclusive brands, Craftsman® and Kenmore®, to excellent deals on home electronics and apparel, and layaway, Sears is the one-stop destination for all your holiday shopping."

Sears offers more than 450 Doorbusters from 5 a.m.-noon on Black Friday, including:

  --  Save 75% on Misses' Covington hooded wool peacoat, sale $39.99,
      reg. $160.00
  --  Save $66% on Canyon River Blue jeans for men, women and kids sale
      $9.99, reg. $29.99
  --  Save 50% on Kenmore front load High Efficiency laundry pair (Kenmore
      3.5-cu ft. high efficiency washer and Kenmore 5.8-cu. ft. dryer) pair
      price sale $599.99, reg. price $1199.98
  --  Save 50% on Craftsman 7-pc. wrench set with free wrench roll, sale
      $9.99, reg. $19.99
  --  Save 44% on TomTom 125 GPS, sale $99.99, reg. $179.99
  --  Save 36% on KitchenAid 4.5-qt. bowl lift mixer, sale $159.99, reg.
      $249.99 (after $90 mail-in rebate)
  --  Save 35% on Sharp 46" class Full HD 1080p LCD TV, sale $899.99, reg.
      $1399.99
  --  Save extra 20% off all fine jewelry, which is already 40-70% off


  Other Black Friday Deals include:
  --  Save 65% off American Tourister 7-pc. Luggage set, sale $89.99, reg.
      $260.00
  --  Save 60% on Men's NordicTrack active jackets, sale $39.99, reg.
      $100.00
  --  Save 55% on Canyon River Blues and Personal Identity separates for
      boys' 8-20 and girls' 7-16, Boys' 8-20 sale $7.20-$18.00, reg.
      $16.00-$40.00, Girls' 7-16 sale $10.80-13.50, reg. $24.00-$30.00
  --  Save 50% off entire stock of women's dress, casual & juniors' shoes
      and boots
  --  Save 50% off Craftsman 12-drawer ball-bearing tool storage combo, sale
      $374.98, reg. $749.97
  --  Save 33% on Samsung 34X optical/1200X digital zoom DVD camcorder, sale
      $199.99, reg. $299.99
  --  Save 30% on Kenmore Magic Blue canister vacuum sale $69.99, reg.
      $99.99
  --  Save nearly 20% on Kenmore Elite Hidden Dispense French Door Bottom
      Mount Refrigerator, sale $2559.99, reg. $3199.99


Available on Black Friday and throughout the holidays, customers can feel good about the savings they find at Sears, while also helping to fulfill the wishes of U.S. military service men and women through a donation to the Sears' Heroes at Home Wish Registry. This fall, more than 30,000 active U.S. military members from around the world registered to participate in the Wish Registry and told Sears what they were wishing for this holiday season.

Now through Dec. 24, consumers can go in-store or online at Sears.com to donate to the Wish Registry. Upon making a donation, consumers can include a note to the families and wish them happy holidays. Donations made to the Wish Registry are not tax deductible and will be used to purchase Sears Gift Cards that will be equally distributed to all registered families, up to a maximum gift card amount of $550 per family. In the event that all registered families receive the maximum amount, all remaining sums will be donated to the United Services Organization (USO).

Extended business hours at Sears nationwide start on Black Friday (Nov. 28) through Christmas Eve (Dec. 24).

  --  Friday, Nov. 28 - 5 a.m-11 p.m.
  --  Saturday, Nov. 29 - 7 a.m.-11 p.m.
  --  Nov. 30-Dec. 6 - 7 a.m. to 10 p.m.
  --  Dec. 7-13 - 7 a.m. to 11 p.m.
  --  Dec. 14-23 - 6 a.m. to 12 a.m.
  --  Dec. 24 - 6 a.m. to 10 p.m.


Customers can also visit Sears.com to sign up for emails that include Sears updates on special store hours, in-store deals and online only sales to find the best value during their holiday shopping.

About Sears Holiday Return Policy from 11/16/08 through 12/23/08*

All transactions from 11/16/08 through 12/23/08 will allow returns up to 120 days* from the day the sale is processed. All divisions will have the 120 day return privilege except the following lines of merchandise that will have 90 days from the day the sale is processed; Electronics, software (including CD's, DVD's, Games), Mattress/Foundations(Division 3, 57, 58 [line 00,10, 15, 20, 22, 25, 30]. If for any reason you are not satisfied, simply return your purchase in its original packaging, with your receipt within 120 days of your purchase; 90 days for Home Electronics and Mattresses for a refund or exchange. Video Games, CD's, DVD's must be unopened for a refund or exchange. NOTE: This is on all sales not just sales with Gift Card.

  Sears Layaway Policy
  -- Program available in Full Line and Sears Hardware Stores (not available
     in Automotive, Dealer, Outlet Stores)
  -- Eligible merchandise: must be in-store merchandise. Excludes Home
     Electronics, Home Appliances, Automotive Merchandise, Consumables,
     Beer/Wine, Licensed Business, Gift Cards and Doorbusters/Early Open
     Specials.
  -- Does not affect existing Fine Jewelry layaway program (6/12 mos)
  -- Total down payment of $15 or 20%, whichever is greater
  -- $5 non-refundable service fee in all states except Maryland ($1)
  -- $10 cancellation fee will apply
  -- Program launches storewide on Sunday, Nov. 16
  -- Last day to add new layaways is Monday, Dec. 22nd
  -- Layaways must be paid in full by Tuesday, Dec. 23rd


  About Sears Holdings Corporation

Sears Holdings Corporation (NASDAQ: SHLD) is the nation's fourth largest broadline retailer with over $50 billion in annual revenues and approximately 3,800 full-line and specialty retail stores in the United States and Canada. Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, home electronics and automotive repair and maintenance. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has Martha Stewart Everyday products, which are offered exclusively in the U.S. by Kmart and in Canada by Sears Canada. The company is the nation's largest provider of home services, with more than 13 million service calls made annually. For more information, visit Sears Holdings' website at .

First Call Analyst:
FCMN Contact: Megan.Faulkner@eurorscg.com

SOURCE: Sears Holdings Corporation

CONTACT: Carolyn Goldberg of Euro RSCG Worldwide PR, +1-212-367-6947,
carolyn.goldberg@eurorscg.com, for Sears Holdings; or Tom Aiello of Sears
Holdings, +1-847-286-7387, TAIELL1@searshc.com

Web site:








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